Qualitative Exploration

Win the Season with Holiday Shopping Insights!

For many manufacturers and retailers, the holiday season can be a “make or break” time period for generating sales and achieving revenue goals.  For this reason, it is critical to understand your customer’s holiday shopping attitudes, behaviors and motivations.  This is SIVO’s strength.  Through approaches like in-store shop-alongs, mobile missions, online communities and in-depth focus groups, SIVO can dig deep into understanding the mindset and behaviors of your target customers, while immersed in the holiday season.  Now is the time to act!  Let SIVO help you understand your holiday shoppers so you can anticipate their needs and preferences to… Win the Season!

Rachel Maya

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