The Future of MRX: A Vision for 2029
In today’s blog, we take a break from our standard format and have a little fun imagining a utopian future for market research. Jump with us to 2029, will you? We think you’ll like it!
Storytelling with AI: Faster, Smarter & More Impactful Narratives
Market Researchers cannot just be number-crunching analysts; they must be storytelling experts. We all must master the art of translating raw data into compelling narratives that instill confidence in company leaders, inform decisions, drive strategies, and shape the future.
AI for Innovation: Applications & Implications for Market Research
Artificial Intelligence (AI) is revolutionizing industries, and marketing research is no exception. In the field of innovation, AI isn’t just a tool—it’s a transformative force. As market researchers strive to speed up timelines, generate breakthrough insights, and stay ahead of consumer trends, AI offers new opportunities.